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LEAN SIX SIGMA WORLD CONFERENCE ABSTRACT

Lean Case Study for Everyone: A Braveheart Adventure

Presenter:

Greg Robertson, Lean Strategy and Implementation Leader, Hallmark, Kansas City, MO, USA

Co-Presenter: Nikki Orrow, Lean Strategy and Implementation Manager, Hallmark, Kansas City, MO, USA

Keywords:

Case Study, Team Collaboration, Problem Solving

Industry:

Service

Level:

Intermediate

When Hallmark Cards Inc. reassessed their Lean problem solving journey, they recognized their current training approach for PDCA (Plan-Do-Check-Act) didn’t resonate well with many of their non-manufacturing employees, especially those in product development or creative design. Their primary goal was to define a suitable case study that fully aligned with their class content while being engaging, pertinent and fun for all employees. The second goal was to enable students to recognize, diagnose and solve a problem in the same day while including key team dynamics of cross-collaboration and team validation.

While many organizations and Six Sigma practitioners have used a Catapult to demonstrate Lean or Six Sigma concepts, Hallmark has incorporated the tool in an innovative and fun way to demonstrate Lean concepts that all employees can connect with, regardless of their role. This session will share the step-by step approach Hallmark uses to cement key PDCA concepts and demonstrates the power of collaboration using the movie ‘Braveheart’ and a Catapult as the backdrop.

Government Organizations




Corporations

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